With the ever increasing popularity of the betting exchanges, the opportunity to make serious money from laying horses has never been greater. Get it right and there is plenty of profit to be made. Get it wrong and you’ll end up in the poor house quicker than you could ever imagine.
As professional backers we have made substantial profits for our clients for a number of years and will continue to do so. So it seemed to us to make sense that if we are good at picking winners then we should be also pretty good at finding losers. And we are! Since starting our laying service at the beginning of 2008 we have made consistent and regular profits as our results page shows.
Each day we spend a great amount of time searching out those horses that we believe will have great difficulty in winning their race. From those we identify, we then look at the potential price to see if the horse will make a ’value selection’. That is really very important. It’s not just finding those selections that we believe will lose - it’s finding those that will do so at a price that won’t destroy our betting bank if it should win and will allow us to maximise our profits. To be honest, we are absolutely astounded at the prices some people and some laying services will lay at.
Nothing is more soul destroying than spending two or three weeks building up healthy profits only to see them all wiped out in one race. And you can believe us when we say that we have seen this too many times. That is why we never lay a selection at odds greater than 10.0, though as our results show, most of our selections are much shorther than this. There is also one very good reason why many others fail.
The belief is that the bigger in price a horse is the less chance it has of winning. That is the same belief that holds that the shorter a horse is in price the greater its chance of winning. It’s a philosophy that the bookmakers encourage and persuade people to believe.
So if bookmakers make profits by watching punters lose following that line of thought then surely it makes sense to follow their lead - which is exactly what we do. We try and eliminate those big priced horses that could win and we try to find those lower priced horses that are likely to lose. Simple, but very effective!
Why is it that virtually every laying service recommends laying to level stakes? It is our belief that this is totally the wrong approach. Take a look at our Staking for Profit page. We’ll prove to you that it is far better to maximise your loss rather than lay to level stakes. Using our method you limit your loss on any one bet and yet make maximum profits by laying up to that loss. There is no other way.
Places on our service will be set at a maximum limit in order that we do not push out prices.
Join us now! Selections are available in the members area thirty minutes before racing starts, six days a week. (No bets on Sundays) Access is by using your own personal login details.